Illegal Downloading

I saw this cartoon and it reminded me of the commercial that the movie studios have been putting at the beginning of all the DVDs we rent that says something like "You wouldn't steal a car... you wouldn't steal a handbag... you wouldn't steal a cell phone... Downloading pirated films is STEALING!" Then they have the intimidating music playing in the background. I think its kind of strange that the only place I see this commercial is on the DVD's that I PAID to rent! If I was downloading pirated films, I wouldn't be renting them! I think this ad belongs on cable so the people that are stealing cable can see it because they aren't renting movies!